Hi Standing 
Team!
We thought you’d like to understand a bit more about ECB so here’s an introduction to ECB’s Good Enough Guide: Impact Measurement and Accountability in Emergencies. You might find its origin interesting!
The Good Enough Guide (GEG) originated out of the fact that there was too much material on the topic and that the bar (Sphere standards, etc.) was set too high, particularly during early phases of emergencies. The Guide was written to provide a concise, pocket-sized synthesis of existing materials in simple language and basic “how-to” tools for field staff most in contact with beneficiaries, i.e. project managers and technical specialists.
As described in the “What is” section of the GEG,
“…’good enough’ means choosing a simple solution rather than an elaborate one. ‘Good enough’ does not mean second best; it means acknowledging that, in an emergency response, adopting a quick and simple approach to impact measurement and accountability may be the only practical possibility. When the situation changes; you should aim to review your chosen solution and amend your approach accordingly.”
In 2006, representatives from the ECB agencies created the Basic Elements of Accountability and Impact Measurement, which are the foundation for the Good Enough Guide. A consultant was hired to collect input and feedback from field staff to ensure it was written in a language they could understand and it met their needs. The Guide includes 14 tools from various sources. The Guide helps field workers ask questions such as “What difference are we making? How do we know? How can we involve the men and women affected by an emergency in planning, implementing, and judging our response?”
The Guide was field tested in emergency and recovery contexts in Indonesia, Sri Lanka, and Guatemala. From the first year of its publication, the GEG has been OXFAM Publishing’s second-best seller after Sphere. Another example of the demand that exists is that the GEG has been published in English, French, Spanish and Portuguese, along with Bahasa Indonesia, Hindi, Chinese, Bangla, Russian, and more. These small yellow handbooks are available for purchase in hard copy from Oxfam. Or get in touch with the Standing Team Coordinator! 
In order to equip staff from the ECB agencies to train colleagues on basic principles of accountability and impact measurement, we are coming out with a revised Training of Trainers module based on the Good Enough Guide. We’ll let you know when that is available, and of course we’ll ask for your feedback.
Additionally, on the ECB Project website you can find various tr
aining and communication materials to spread the messages of AIM to both communities and field staff. Materials include accountability films, multi-lingual posters and leaflets. The materials are available in six languages: English, Spanish, French, Arabic, Bangla, and Burmese, and in both in PDF or editable format for you to download. You can edit the translations or design your own images to make them relevant in your context.
Tell us what you think!
AIM Standing Team 